Hiring or looking for a job? Upgrade your LinkedIn profile to stand out

When most people find themselves unemployed or are looking for a career change, they head to a job board. But have you heard of LinkedIn? It’s a social media platform with a twist.

LinkedIn also offers excellent options for those looking to hire employees who don’t want to wait for a sea of faceless applications to pour in. It provides prospective employees unique ways to stand out and gives companies a fresh way to look for new talent. Tap or click for smart things you should be doing with your LinkedIn profile.

Job seekers are looking for a way to outshine their competition, while those looking to hire want to make sure they are finding a good fit. Let’s look at ways to make your LinkedIn profile stand out.

Add a video to your profile for a personal touch

LinkedIn has a feature to highlight your skills: Personal video. Commercial videos and advertisements have become increasingly popular in today’s social media climate, and now you can add one to your LinkedIn profile.

Everyone has a story that led them to their career path, and now you can highlight yours. With this feature, you can add a Cover Story to showcase your specific skills and background while highlighting your personality. If you are looking for a job, this video feature is a great way to shine.

If you are looking to hire someone, this feature allows you to get a personal look into prospective employees’ lives, something you don’t get with just a resume.

Hiring? Stand out as a company

LinkedIn isn’t just great for job seekers. It’s the premier platform for companies to find qualified candidates fast. In fact, it’s the platform we use to find new talent.

But how do you stand out as a company in such a fierce market? There are a few things you can do to outshine other employers.

  • Have a detailed “about us” section. Be sure to answer basic questions like where you are based, what you offer and your company values.
  • Post meaningful content highlighting your brand. Keep it light-hearted and entertaining to draw prospective employees’ eyes.
  • Create a showcase page. This allows you to maintain a LinkedIn-style blog where you highlight your brand daily.

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Master Excel with these 5 genius tricks

You can’t keep track of everything on paper. Excel can play a significant role in your daily workload. Whether you’re a beginner or a pro user, there’s much to learn — like these five useful Excel tricks.

Want to become an Excel expert? It’s a good strategy for small business owners who want to grow this year. After all, you’ll generate tons of data. Speaking of which, here’s how to stop third parties from selling your data.

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#1 Candy Crush Player - Ben Chin

Candy Crush Champ Ben Chin revealed his sweet secrets for crushing the competition 🍭

🤺 Who are their competitors? You’re researching a new service for your business and don’t know who to compare it to. Or maybe you’re looking for new sales prospects. Ask ChatGPT or your favorite AI bot! It’ll spit out a list. Take it with a grain of salt; some results could be outdated.

Check your business’s Google Maps listing: Malicious competitors are using the “Suggest an edit” feature to change the location of a business’s pin on Google Maps. You probably wouldn’t know if this happened to you; Google doesn’t notify anyone. Duh.

Trivia

The FTC just banned noncompete clauses, which companies use to keep workers from going to competitors. With the ban, does the FTC expect a decrease in A.) Wages earned, B.) Startups founded, C.) Patents filed, or D.) Health care costs?

Find the answer here

42% of web traffic

Is generated by bots. And 65% of those are for shady stuff like spying on competition, hoarding inventory and making lookalike phishing sites. There are no laws to protect businesses or consumers against the bot army.

iBUYPOWER's prebuilt PCs will supercharge your gaming

Top gamers trust iBUYPOWER for unparalleled performance and reliability

When you’re gaming, the last thing you want is a lagging computer or unexpected crashes. Game over! 

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Small business owners, it’s time to upgrade

If your company is growing, you may need more than just Microsoft Excel to keep track of everything. You need high-quality finance software that gives you the complete picture. With our sponsor, NetSuite by Oracle, you can:

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🤺 Who are their competitors? You’re researching a new service for your business and don’t know who to compare it to. Or maybe you’re looking for new sales prospects. Ask ChatGPT or your favorite AI bot! It’ll spit out a list. Take it with a grain of salt; some results could be outdated.

Don’t trust Amazon reviews: More proof is out that Amazon sellers are trading cash and free products for five-star ratings. Some even pay for negative reviews on competitors’ pages. Tips to spot the fakes? Language and timing. Look for multiple reviews using similar phrasing with no details.

Competition is a win for consumers: AT&T and AST SpaceMobile are joining forces to provide internet service from space. The deal runs through 2030. Starlink has a similar arrangement with T‑Mobile. More competition = Cheaper prices. Love when that happens!

298 miles per hour

Speed of record-breaking new quadcopter drone. Father and son Luke and Mike Bell’s remote-controlled Peregrine 2 flew past the competition for the title of world champ. See it in action here. Talk about bonding!

$132,000 in profits lost for every EV Ford sold in Q1

Issues cited include stiff competition, high R&D costs and only 10,000 vehicles sold all quarter. Ford execs say the EV business will be profitable “in the near future.” Something tells me they can’t af-ford those numbers for long.

iSlump: Apple’s smartphone sales took a 10% dive last quarter. They’re blaming the sharp drop on iPhone sales in China, citing rising nationalism, a rough economy and stiff competition from hometown hero Huawei.

This is hard-core: The Justice Department just hit Apple with a huge antitrust lawsuit. They say Apple is playing dirty to maintain a monopoly over the smartphone market (and keep its prices high) by smothering the iPhone’s competition. Apple says it’s all about keeping user data safe. Su-u-u-re.

Streaming prices are out of control - See what services are charging

We’ve come a long way from the days of visiting Blockbuster Video on a Friday night to find a few movies to pass the weekend. These days, you don’t have to get off the couch to rent the latest Hollywood smash hit.

Now, you just fire up the smart TV and connect to your favorite streaming service to have fantastic content at your fingertips. Giants like Netflix, Hulu, Disney+, Max, Amazon Prime Video, Apple TV+ and Paramount+ have emerged as dominant players, offering a vast array of movies, TV shows and original content.

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Can Apple's pricey headset make us accept VR in our everyday lives?

According to ’80s and ’90s movies, we should all be using virtual reality (VR) daily by now. But the tech has yet to catch on. People don’t want to be immersed in an all-digital world (We’re looking at you, Facebook metaverse). 

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Small biz tip: How to see your competitor’s website traffic

We all know that having data on competitors can support your business. But how do you find the information that you need? Tap or click here for five smart ways to make more money and find new customers.

Sometimes, the data of others isn’t exactly easy to come by. Other times, you might have the data itself, but there’s so much of it that it becomes indecipherable. That’s where this tool enters the fray. It’s a web research tool that solves both problems.

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4 simple ways to customize your Apple AirPods

Like many of its products, Apple’s AirPods are something of a status symbol. Sleek and well-designed, they are as iconic as they are functional. So much so that competitors have created products specifically to compete with these earbuds.

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