We talk to Darius from Incogni, who tells us how you can remove your personal data from the internet. Plus, a family claims an Amazon driver stole their cat, people are yelling a lot at Siri, and there’s a new sober dating app.
Why I used Incogni to wipe my info off the internet
I got this note the other day from Mike S. (Hi, Mike! 👋): “Next time you talk about Incogni, maybe you can do a deep dive?”
Mike, you’re not the only reader who’s asked for a more in-depth look at how Incogni works and why I chose it to wipe my info from data broker sites. I picked this service before they became a sponsor. So, without further ado …
It all started with a conversation
My son, Ian, asked me where I used to live in Los Angeles. A few minutes later, he found the address — available free for anyone and everyone on a people-search site. I was shocked to see my date of birth listed, too, along with links to all my relatives, my mother’s landline number, her cellphone number and my own cellphone number.
An estimated 4,000 companies and sites collect personal info, and they make it extremely hard to get your data removed. Why? Because they make a big profit by selling it.
It’s more than your name, address and phone number
Data brokers track and sell details to marketing companies, scammers, thieves and insurance companies. This includes your email addresses, social media accounts, employment history, education, car ownership, court records, shopping habits, political affiliations and even medical conditions. They paint a frighteningly complete picture of your life — and it’s one you never agreed to share.
Data breaches and leaks put everything from your banking info to your Social Security number on the internet and the Dark Web. Search for your name online, and you’ll find yourself listed all over the place.
I went on a mission to delete as much as I could
My first stop: Data broker sites. Here’s a quick look at how to remove yourself:
- Scour the internet for your data. You’ll need to dig through countless people-search sites that bury your personal information on hard-to-find pages.
- Navigate the tedious removal process for each site. Every data broker and people-search site has its own convoluted removal process. Some require proof of identity, notarized documents or snail-mailing forms. Others outright ignore your requests, forcing you to start all over again.
- Meticulously track your removal efforts. Keep a log of every site, submission date and response (or lack thereof). Miss a step, and your data might stay visible or reappear without warning.
- Constantly monitor your online presence. You’ll need to regularly revisit every site you’ve requested your info be removed from, because your data often reappears.
Now, I spent 36 hours trying to do all this myself, and I finally gave up when I realized I wasn’t making any real progress. That’s when I researched services to do this for me.
Shortcut to reading annoying privacy policies
Tech privacy policies are confusing on purpose. I know, big shocker! But I’m always surprised by just how difficult these things are to comb through and what they hide.
Today, I’m calling out the biggest offenders — and sharing one of my favorite, easy-to-use privacy tools.
Are your smart devices tracking too much?
Your smartwatch is great for tracking steps, but have you ever thought about where all that personal data actually goes?
From sleep patterns to calorie intake, it’s like a digital diary — and it’s worth billions to insurance companies, marketing outfits, advertisers and, of course, hackers. Don’t panic! I’ll walk you through how to lock down your privacy.
How to remove personal data from data broker sites (Spoiler: I use Incogni)
I’ll never forget when my son, Ian, asked me where in Los Angeles I lived. I told him I couldn’t remember — it was 30 years ago, and I lived there for maybe six months. A few minutes later, he called and had the address. It was available for free to anyone on the internet on an online people search directory.
Data brokers are selling your life. Here’s how to stop them.
The data broker industry is worth almost $400 billion. Whether it’s your Google Search history, movies you’ve streamed or a summary of your last doctor’s visit, they’re keeping tabs on your life.
Feel violated? You should. These brokers even sell your data to scammers so they can use it to target you. No wonder most people get overloaded with spam texts and calls every day.
Area codes and numbers that are probably spam
Whew, the election’s over. The onslaught of robocalls and texts is over, too … right? Nope.
There are fewer political calls and messages, sure, but there are always scammers and spammers. It may be easier for these creeps to get a hold of us now that our phones aren’t constantly lighting up with election-related notifications.
Best way to stop spam texts for good
“Official notice from USPS. Your delivery is on hold.” I wonder why …
“Hi, how are you?” Who could this be?
I wasted 36 hours trying to do it myself
So many of the calls, emails, messages and DMs I get are about privacy and security. I can’t remember the last time I had a full day where no one asked me some version of “How do I get all this info about me off the internet?”
AT&T data breach: Who’s at risk and what to do now
AT&T dropped some big and very bad news this morning: “Nearly all” customers had text and call data leaked in a massive cyberattack. We’re talking 95 million people.
“Kim, really? Another data breach?” I know, but don’t tune this one out. It has scary implications for your privacy.
How to deal with a cyberstalker
Let me tell you, more and more victims of cyberstalking are reaching out to me for advice using my Ask Kim page. Here’s one note I received recently from P.W. in Oklahoma:
“I’ve been cyberstalked for three years. I recently discovered it was my roommate. I moved out and he launched another attack. He’s on my and my fiance’s phones, Wi-Fi, Bluetooth — everything. He has stolen financial data, pictures, erased accounts, taken over emails and harassed me through VOIP. … He admitted to sitting outside our house all night. I thought he was spying on me. Now I know he was also gaining access to my Wi-Fi. I can’t do this anymore and need expert advice/help terribly.”
Your data is worth big money — and you can take it back
“Call me for a good time.” That simple message prompted more creepy calls and texts than you can believe. A woman contacted me after someone posted that message — alongside her cellphone number — on a porn site.
How to delete yourself from the internet
I feel lucky to have the job I do. Every day, I help folks stay up to date on tech and help solve all those digital-life problems Google just can’t answer.
And after all these years, I’ll toot my own horn a little and say there’s not much that stumps me anymore. I did get a question recently, though, on my daily podcast that had a not-so-happy answer.
How to remove yourself from US Search
Like it or not, your personal information is online for anyone to find. This can include your full name, address, phone number, police record, employment information and more. People search sites scrape this information from public records, court records, social media and other sources.
Overwhelmed with spam texts? Do this now
Ever replied to a spam message with STOP or UNSUBSCRIBE? If so, you’re setting yourself up for even more annoyance. You rightfully think that you’re ending the noise, but you’ll make it worse.
Why? Spammers are hitting up as many people as possible, searching for working contact information. When you interact, you’re saying, “Yes, this phone number belongs to someone!” That’s great news for them. It lets them know you’re a real person they should target more often.
Take back control of your online privacy
Newsflash: Your data is constantly being collected and sold. “Gee, thanks, Kim. I know,” you might be thinking. “What do I do about it?” Lucky for you, I spend a lot of time trying to answer that exact question.
If you’re tired of spam calls, unwanted emails and that nasty feeling of always being tracked, keep reading. I’ve got a simple way to take a massive chunk out of this data collection mess, thanks to our sponsor, Incogni.
Simple digital privacy step everyone should know about
Data brokers, people search sites and online background check services, oh my. At the end of the day, they all do the same thing — scoop up your personal info and sell it to anyone interested. Marketers are at the top of the list, but scammers can also find your information this way.
Opt-Out Tuesday: How to remove your info from FamilyTreeNow
People search sites collect your information from publicly available sources and offer it to anyone interested, including thieves and scammers. There are countless sites like this. So, how do you protect your data? You need to remove it.
Bad news: Here's how much your social media logins cost on the Dark Web
What if I told you for just $12, someone could buy your Instagram login. They could read all your messages, look through everything you’ve “liked” and even post as you.
Whizcase gathered prices from Dark Web marketplaces to see how much your online identity is worth, and it’s grim.
Best ways to block scam calls - And an easier way to stop scammers
When it comes to telemarketing and scam calls, the best thing to do is not pick up the phone. But it’s not always easy to tell whether an incoming call is legitimate — especially if your phone doesn’t show that scam or spam warning.