Hiring or looking for a job? Upgrade your LinkedIn profile to stand out

When most people find themselves unemployed or are looking for a career change, they head to a job board. But have you heard of LinkedIn? It’s a social media platform with a twist.

LinkedIn also offers excellent options for those looking to hire employees who don’t want to wait for a sea of faceless applications to pour in. It provides prospective employees unique ways to stand out and gives companies a fresh way to look for new talent. Tap or click for smart things you should be doing with your LinkedIn profile.

Job seekers are looking for a way to outshine their competition, while those looking to hire want to make sure they are finding a good fit. Let’s look at ways to make your LinkedIn profile stand out.

Add a video to your profile for a personal touch

LinkedIn has a feature to highlight your skills: Personal video. Commercial videos and advertisements have become increasingly popular in today’s social media climate, and now you can add one to your LinkedIn profile.

Everyone has a story that led them to their career path, and now you can highlight yours. With this feature, you can add a Cover Story to showcase your specific skills and background while highlighting your personality. If you are looking for a job, this video feature is a great way to shine.

If you are looking to hire someone, this feature allows you to get a personal look into prospective employees’ lives, something you don’t get with just a resume.

Hiring? Stand out as a company

LinkedIn isn’t just great for job seekers. It’s the premier platform for companies to find qualified candidates fast. In fact, it’s the platform we use to find new talent.

But how do you stand out as a company in such a fierce market? There are a few things you can do to outshine other employers.

  • Have a detailed “about us” section. Be sure to answer basic questions like where you are based, what you offer and your company values.
  • Post meaningful content highlighting your brand. Keep it light-hearted and entertaining to draw prospective employees’ eyes.
  • Create a showcase page. This allows you to maintain a LinkedIn-style blog where you highlight your brand daily.

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Find the best holiday light displays near you with this map

The end of the year is fast approaching, and along with it comes nonstop holiday prep. Among the more stressful tasks is gift shopping.

Do you need help finding gifts for those hard-to-shop-for people? Tap or click here for gift ideas for the person who doesn’t want or need anything.

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Like it or not, on X, the likes are gone

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Why did the social media platform decide to ditch the like button? I’ll give you the scoop.

Why so cirrus? The decentralized, user-driven Bluesky platform hit 3 million users — and it’s no longer invite-only. Check it out and let me know what you think. So far, I’m unimpressed with yet another social media platform wanting my attention.

Find all the best candy spots this Halloween with a handy neighborhood map

Nobody does Halloween like America with an entire night of festive trick-or-treating until you can’t fit any more candy in your bag. Want to really get into the Halloween spirit? Tap or click here to get spooky with your smart speakers.

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Love posting funny photos and memes online? New rules may change what you can share

Facebook has been getting its fair share of criticism over the last couple of years. The social media platform has become known for its issues with scammers, data tracking, stolen content and fake news posts.

Add that to privacy issues Facebook has had over the years and it’s easy to justify breaking up with the social media platform. But many of us use the site to post content or to keep in touch with old friends or family members — which can make breaking up hard to do.

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